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The "Go-To Clinic" Content Sprint for Instagram
A live, 10-week program to help your team (or you!) create scroll-stopping content that drives real patient growth so you become the go-to practitioner in your area.
We kick off 1/14/26
Our agency currently manages 30+ clinic accounts with a 45-person waitlist… but the truth is, you don’t need us to do it for you. 💃
I’ve taken our proven, real-world process and turned it into a LIVE 10-week, high-touch program that trains you or a team member to become the go-to clinic in your area using Instagram.
Most clinics struggle because:
“Sally at the front desk” is handed the socials… without any training or clear expectations
They’re posting stock photos + “Happy Fall!” graphics and wondering why no one books
There’s no system or strategy, so consistency feels impossible and confusing
The practitioner is trying to do everything while juggling a full patient load
What's Included
Weekly Live Group Training Sessions
Each Cohort Capped at 10 Clinics
ONE spot left
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Week 1: Messaging and Bio
Learn how to craft magnetic messaging on your Instagram bio and posts so potential patients instantly understand who you help and why they should book with you. -
Week 2: Hooks & Headlines + Hashtags & Keywords
Learn how to craft scroll-stopping hooks and headlines, plus harness keywords and hashtags strategically so your content gets discovered by local patients who are actively searching for your services. -
Week 3: Content Ecosystem
Only posting educational content? That's not gonna work. Learn how to rotate your content types using my proven Content Ecosystem so you attract, nurture, and convert new patients. -
Week 4: Reels
Learn exactly how to film, edit, and publish simple, authentic Reels that boost visibility and build trust. -
Week 5: Integrating, Catching up, and Co-working
A working implementation week to put everything into action. Catch up on past lessons, integrate strategies into your Instagram, and co-work with support so you’re not doing it alone. -
Week 6: Carousels & Pinned Posts
Make save-worthy carousels and high-impact pinned posts that position you as the trusted local expert in your specialty and have potential patients wanting more of your expertise. -
Week 7: Stories
Learn how to leverage this often overlooked feature to fill fill appointment gaps, show behind-the-scenes credibility, and nurture patient relationships. -
Week 8: Community Building
Learn how to "network" and grow genuine, local engagement by building an active community of followers who actually live in your area and want to work with you. -
Week 9: Batch Creating Two Weeks of Content
Learn how to use AI and your analytics to batch create two week's worth of strategic patient-attracting content for your office that’s ready to schedule. -
Week 10: Support Week / Integrating, Catching up, and Co-working
A final support and execution week to fine-tune your content, ask questions, implement strategies, and finalize your repeatable workflow so you leave confident and self-sufficient.
High Touch Support
Share ideas and get real-time feedback on your content, and stay on track with your weekly sprints. Molly and team will pop in regularly to answer questions, review your messaging, and help you troubleshoot.
It’s your safe space to test, refine, and grow — with the support, accountability, and fresh ideas you need to keep your patient pipeline full all year long. 💃
👉 You'll also get an editable Social Media SOP for your clinic, so one more thing is already checked off your to-do list (and you have an easy training plan if there are staff changes)!
BONUS
Access to Holistic Marketing Hub included!
6 months access to everything inside of Holistic Marketing Hub
(valued at $1,197)
The Holistic Marketing Hub is a self-study, all-in-one marketing solution for Brick & Mortar Health & Wellness Pros that includes:
CONTENT LIBRARY
Social Media Post Bank
Plan and post your content in minutes vs. hours!
Enjoy your fully CUSTOMIZABLE content bank with more than 500 captions that can be used on Instagram, Facebook, Google Business Profile, email marketing inspo, etc! Some posts even include Canva templates and Reels ideas to go with the caption.
Frequently Asked Questions
I don’t currently have a team member, assistant, or staff person to go through this program for me. Should I still join?
One of the biggest mistakes I see holistic health professionals make is trying to do all the things themselves. ☺️
However, the practitioner can absolutely go through the live cohort themselves.
And if you're planning to bring someone on eventually, you'll have unlimited access to the training videos. Plus, I’ve included an editable sample job description and other resources to help you find and train the right person to take this over when the time comes.
What if I (or my team member) can’t attend the calls live?
If you can’t attend live, a cleaned-up/shortened recording will be uploaded to your portal within a day or two. You’ll have unlimited access to all recordings.
I’ll also be available inside the student community Monday through Friday answering questions and reviewing content.
So even if you or your team member can’t make it live, you’ll still get plenty of access to me for personalized feedback.
(That said, I do recommend attending live as often as possible!)
Can I just hire your team to do this for me?
Our Instagram management agency is currently on a waitlist with over 50 people, but that doesn’t mean we won’t ever have availability or expand our team.
You can definitely join the waitlist here to be the first to know when a spot opens up!
How is this different from Holistic Marketing Hub?
Holistic Marketing Hub is designed to be more self-paced and self-study. While students do get access to me inside HMH, it’s not nearly as high-touch or personalized as this cohort.
This Sprint is like a pared-down, “only what you need to know” version of Holistic Marketing Hub, but live, and with way more support from me, since I’m only accepting 10 clinics into this round.
There’s no pre-recorded curriculum here. We’ll focus only on the key lessons that will get your Instagram bringing in new patients or clients quickly.
Bonus: You’ll also get access to Holistic Marketing Hub for the duration of this cohort, plus an additional three months!
Will the trainings teach me what buttons to push on Instagram? I’m not very tech-savvy (neither is the person I want to train).
Yes! The trainings will cover not only the high-level strategy of what to do on Instagram, but also the step-by-step how-to, including what buttons to push and how to actually implement the strategy.
You don’t need to be tech-savvy to succeed in this program. I’ve got you covered.
I’m currently a Holistic Marketing Hub student. Does this still make sense for me?
YES! 💥
The beauty of this new offer is that it’s super high-touch, LIVE, and straight to the point... that’s exactly why it’s called a Sprint.
Each week comes with focused “homework” assignments so you can implement as you go and see real results, with tons of personalized support from me along the way.
And here’s a bonus just for you:
Holistic Marketing Hub students (past or present) get $1500 off enrollment since Holistic Marketing Hub is included!
Just DM me for your secret coupon code. 😉
I’m a health and wellness professional, but I mostly sell online offers. Is this the right program for me?
While a lot of what I teach applies to any type of Instagram account—even outside of the health and wellness space—the focus of this program is on growing a local/regional audience and following.
If your main goal is attracting local patients or clients, this will be a great fit.
What if the person going through this program on my clinic’s behalf leaves? Can I use this to train someone new?
Absolutely!
Part of the program includes an editable SOP (Standard Operating Procedure) for your clinic’s social media. So if you bring on a new employee or contractor in the future, all you have to do is hand them the SOP.
They’ll have a clear outline of their daily, weekly, and monthly tasks, plus access to all the training recordings to get up to speed quickly.
Outside of the weekly calls for the first ten weeks, what’s the time commitment for this program?
During the first ten weeks, you can expect:
– 1 hour per week for the live call
– About 1-2 hours per week to implement
You’ll also receive an editable SOP for your clinic’s social media, including sample daily, weekly, and monthly task lists, so it’s easy to follow and even easier to delegate.
Is there a money-back guarantee or do you offer refunds?
Because this is a high-touch, small-group program with limited spots and personalized coaching, refunds aren’t offered by default.
That said, I deeply care about your success. If you’ve attended all calls (or watched the replays), completed the weekly assignments, and feel like you're not seeing momentum, I’ll offer a bonus 1:1 call with me to help troubleshoot and get you unstuck.
Organic social media marketing takes time, and while you likely won't see a flood of new patients overnight, the goal of this program is to build a repeatable system that brings in new local clients consistently over time.
If you’ve fully participated, implemented the work, joined the bonus 1:1, and still feel the program didn’t deliver, you can request a refund after you’ve posted at least two weeks of content that was created inside the program. You’ll just need to show proof of participation and implementation, and I’ll honor it.
What if I’m brand new to Instagram or haven’t posted in forever?
Totally fine! Even if you don’t have an account yet or haven’t posted in years, you’re in the right place.
This program is built to meet you where you are. I’ll walk you (or your team member) through everything step by step, including what buttons to push, so you don’t need to be tech-savvy to succeed.
On the flip side: If you’ve been using Instagram consistently but you’re not seeing the traction you want, this program will help you refine your strategy, get more efficient, and finally start turning your content into actual new patient or client leads.
How many people are included in my enrollment?
Enrollment is per office or clinic, not per person, which means you’re essentially licensing the material for your practice.
For this cohort, I’m accepting ten clinics total. That includes the provider(s) and team member(s).
If you want to include more team members down the road, they’re also welcome to watch the recordings and use the materials—it’s all included under your clinic’s enrollment.
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